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Surfacing from the deep end of game business — and everything outside it.

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· About

Yudan Kim

I lead global business for Ragnarok Universe at WeMade Connect — a browser-based MMORPG built with GalaLab under Gravity's IP. My work sits across marketing strategy, publishing operations, and project management, with a focus on community-first launches across Thailand, the Philippines, Indonesia, and Greater China.

Now: Wrapping up the Ragnarok Universe post-Technical Test Developer Note, and preparing for pre-registration.

· Work

Building Ragnarok Universe, in public(ish).

Notes and case studies from the publishing side of game business — launches, community, and the numbers behind both.

Case study

Ragnarok Universe

Marketing strategy and Technical Test operations for GalaLab's browser MMORPG, benchmarked against Flyff Universe.

Playbook

Flyff Universe patterns

Applying proven live-service growth and community tactics to a new IP's pre-launch phase.

Field notes

Insights

Writing on organic UA, cross-border publishing, and what player data actually tells you. Coming soon.

· Living

Life outside the office.

Travel, food, and the occasional unfiltered thought. This part of the site is just getting started.

Travel

First log coming soon

Where I've been, and what was worth the trip.

Food

First log coming soon

Meals worth remembering.

Journal

First log coming soon

Short, unfiltered thoughts.

· Contact

Let's talk.

For business inquiries, collaboration, or just to say hello.

yudan@solphy.net